Sharing links in chats is easy, but they disappear fast. Shared categories create a single, organized space where friends and family can save, view, and use ideas together- from wish lists and travel plans to podcasts and events - without losing anything in the scroll.

We save recipes everywhere - reels, videos, links, and posts - but when it’s time to cook, they’re hard to find, rewatch, and actually follow. When recipes are organized in one clear, readable place, saved inspiration finally turns into real meals.

Saved recipes and places are not just digital memories - they are future intentions waiting for the right moment. When saving, organizing, and resurfacing content becomes effortless, ideas finally turn into real meals, real trips, and real experiences instead of forgotten bookmarks.